Scope: Presentation design
Role: Art Direction, Design
Role: Art Direction, Design
Challenge
Digital Edge needed a presentation system that could turn complex SEO concepts into something clear, structured, and easy to follow for a podcast and client-facing discussions. The content was strong, but the visual flow needed to better support clarity, pacing, and comprehension.
Approach
Built a modular presentation system focused on hierarchy and narrative flow. Each slide was designed to guide attention, simplify dense information, and reinforce key ideas through consistent layout, iconography, and visual rhythm.
Outcome
The final presentation made complex SEO strategies easier to understand and communicate, supporting clearer conversations and more confident delivery across episodes and client presentations.
